Business Networking Groups
BNI is the largest, most successful referral marketing program in the world, now operating in 54 countries. Our local franchise ranges from the shores of Lake Huron east to Bradford and north to North Bay, affording us the opportunity to deliver BNI's results-focused business development program here, primarily to entrepreneurs and sales professionals in small- to mid-sized enterprises.
98% of business people say they rely on referrals for business success, while only 3% leverage a structured approach to building business by referral: BNI provides a proven structure for referral marketing, plus tools and ongoing training for our clients that has been honed over the past 28 years.
Each BNI chapter meets weekly and welcomes one person/profession to participate actively. We equip the referral teams assembled to essentially act as an extended sales force for one another, developing and exchanging qualified referrals in compliance with regulations such as the Privacy Act.
Our clients' ROI in 2012 was an average 48x the annual fee.