FREE WEBINAR: Facebook & Instagram Demystified: How to maximize and optimize your business presence

What came first, your social content or your customer? Do you wonder if your organization is getting the most out of Facebook and Instagram? How do you measure success?

In this webinar you will learn:

• How, when and why (or why not) Facebook and Instagram should be included in your digital marketing strategy
• Why it is about your audience
• The role content plays in digital marketing success
• The right time and place for organic versus paid ads

This session features both Krista and Jessica who seek to simplify this complicated social media world for you and your business. They promise to provide accurate insights and active inspiration. We hope to see you there!  

Krista LaRiviere, Mintent

Krista is the CMO of Mintent. She has been passionate about the digital marketing world and helping customers navigate it for over 25 years. Having founded and successfully exited three digital marketing companies, Krista has been ranked as one of Canada’s top female entrepreneurs by Profit’s W100. She has also been named Barrie's Entrepreneur of the Year and awarded the Women in Business Trail Blazer award by the Barrie Chamber of Commerce.

Jessica Holmes, Mintent

Jessica is a highly creative digital marketing strategist who systematically targets and leverages current social media platforms for her clients. She consistently delivers high-quality and results-focused digital marketing content fostering community engagement aligned with the client’s brand strategy. Jessica’s experiential marketing and telecom sales experience develops an authentic and energetic solution-based approach connecting clients to their customers.