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BEGIN:VEVENT
DTSTART:20200206T123000Z
DTEND:20200206T140000Z
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SUMMARY:Chamber Business Breakfast - February 6\, 2020
DESCRIPTION:Business Education\n\n \n\nHuman Behaviour in Branding\n\n\n\nSpeaker: Paul Larche\n\n \n\nIn this age of disruption\, the only way to become a meaningful brand and rise above all the digital noise in the world is to know and understand the customer's deepest self-interests and then to anchor your marketing strategies in this knowledge.\n \n\nPeople believe they control their decisions\, but neuroscience and evolutionary psychology research proves that there is much more at play.  When making brand decisions\, humans are mostly driven by intuition and primal emotions. In branding\, you must understand that there is something deeper going on at a subconscious level.\n \n\nIn Larche's Human Behaviour in Branding presentation\, you will take a deep dive into how the brain works with discussions on evolution\, emotion\, neuroscience\, behavioural economics\, personality traits\, bias and more. You will also learn how to apply this knowledge in your branding efforts.\n\nCome out to our February Breakfast and start your morning right with education\, a delicious hot breakfast\, and great networking sponsored by Canadian First Financial - Barrie\n\n\n\nAbout Chamber Business Breakfast:\n\nIf you haven't had the chance to make it out to any of our past CBBs\, come and see for yourself what a great opportunity networking can be. CBBs are held on the first Thursday of each month from 7:30 a.m. - 9:00 a.m. Members are encouraged to bring their flyers\, brochures\, business cards and other promotional material to share and display. For a nominal charge\, a full hot breakfast is served.\n\nPlease Register before 2:30 p.m. on the day prior to the event. Registrations after that time may not be accepted.\n\nIf you are unable to attend\, please call 721-5000 to cancel before 12:00 p.m. on the Tuesday prior to the event. Those who are pre-registered but do not attend and have not canceled will be charged for breakfast.
X-ALT-DESC;FMTTYPE=text/html:<center style="text-align: center\;"><span style="font-size:20px\;"><strong>Business Education</strong></span></center>\n\n<div style="text-align: center\;">&nbsp\;</div>\n\n<div style="text-align: center\;"><font color="#1d2129" face="Roboto\, RobotoDraft\, Helvetica\, Arial\, sans-serif" size="4"><b>Human Behaviour in Branding</b></font><br />\n<br />\n<span style="font-family: Helvetica\, Arial\, sans-serif\; color: rgb(29\, 33\, 41)\; font-size: 14px\;">Speaker: </span><span style="font-family: Helvetica\, Arial\, sans-serif\; font-size: 14px\;"><font color="#222222">Paul Larche</font></span><br />\n&nbsp\;</div>\n\n<p dir="ltr" style="color: rgb(34\, 34\, 34)\; font-family: Arial\, Helvetica\, sans-serif\; font-size: small\; line-height: 1.38\; margin-top: 0pt\; margin-bottom: 0pt\;"><span style="font-size: 11pt\; font-family: Arial\; color: rgb(0\, 0\, 0)\; background-color: transparent\; font-variant-numeric: normal\; font-variant-east-asian: normal\; vertical-align: baseline\; white-space: pre-wrap\;">In this age of disruption\, the only way to become a meaningful brand and rise above all the digital noise in the world is to know and understand the customer&rsquo\;s deepest self-interests and then to anchor your marketing strategies in this knowledge.</span></p>\n&nbsp\;\n\n<p dir="ltr" style="color: rgb(34\, 34\, 34)\; font-family: Arial\, Helvetica\, sans-serif\; font-size: small\; line-height: 1.38\; margin-top: 0pt\; margin-bottom: 0pt\;"><span style="font-size: 11pt\; font-family: Arial\; color: rgb(0\, 0\, 0)\; background-color: transparent\; font-variant-numeric: normal\; font-variant-east-asian: normal\; vertical-align: baseline\; white-space: pre-wrap\;">People believe they control their decisions\, but neuroscience and evolutionary psychology research proves that there is much more at play.&nbsp\; When making brand decisions\, humans are mostly driven by intuition and primal emotions. In branding\, you must understand that there is something deeper going on at a subconscious level.</span></p>\n&nbsp\;\n\n<p dir="ltr" style="color: rgb(34\, 34\, 34)\; font-family: Arial\, Helvetica\, sans-serif\; font-size: small\; line-height: 1.38\; margin-top: 0pt\; margin-bottom: 0pt\;"><span style="font-size: 11pt\; font-family: Arial\; color: rgb(0\, 0\, 0)\; background-color: transparent\; font-variant-numeric: normal\; font-variant-east-asian: normal\; vertical-align: baseline\; white-space: pre-wrap\;">In Larche&rsquo\;s Human Behaviour in Branding presentation\, you will take a deep dive into how the brain works with discussions on evolution\, emotion\, neuroscience\, behavioural economics\, personality traits\, bias and more. You will also learn how to apply this knowledge in your branding efforts.</span></p>\n\n<p>Come out to our February&nbsp\;Breakfast and start your morning right with education\, a delicious hot breakfast\, and great networking sponsored by <strong><a href="https://www.facebook.com/CanadianFirst/" target="_blank">Canadian First Financial - Barrie</a></strong><br />\n<br />\n<span style="font-family:arial\;">About Chamber Business Breakfast:</span></p>\n\n<p>If you haven&#39\;t had the chance to make it out to any of our past CBBs\, come and see for yourself what a great opportunity networking can be. CBBs are held on the first Thursday of each month from 7:30 a.m. - 9:00 a.m. Members are encouraged to bring their flyers\, brochures\, business cards and other promotional material to share and display. For a nominal charge\, a full hot breakfast is served.</p>\n\n<p>Please Register before 2:30 p.m. on the day prior to the event. Registrations after that time may not be accepted.</p>\n\n<p>If you are unable to attend\, please call 721-5000 to cancel before 12:00 p.m. on the Tuesday prior to the event. Those who are pre-registered but do not attend and have not canceled will be charged for breakfast.</p>\n
LOCATION:
UID:e.2454.4658
SEQUENCE:3
DTSTAMP:20260410T155749Z
URL:https://business.barriechamber.com/events/details/chamber-business-breakfast-february-6-2020-4658
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